interviews - Page 3

interviews

“Being seen as a reliable source of information”

“Being seen as a reliable source of information”
Phillipe Duchêne, who masterminds digital strategy for Ingencio, a group specialised in payment systems, analyses how the company has succeeded in transitioning...
Phillipe Duchêne,
Head of Digital & Branding Ingencio Group

“Content: a fundamental change for the marketing sector”

“Content: a fundamental change for the marketing sector”
Michaël Mazzoni is director of strategic marketing for BNP Paribas Corporate and Institutional Banking (CIB), a BNP Paribas subsidiary that offers financial...
Michaël Mazzoni,
Strategic Marketing Director for BNP Paribas CIB
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