AXA launches Protection Now: a magazine published on BBC.com, produced by Take Part Media
Publié le 16 juillet 2015
Designed in conjunction with Publicis and Havas Media, Take Part Media has launched the "Protection Now" magazine for AXA on BBC.com.
Designed in conjunction with teams from Publicis and Havas Media, the magazine "Protection Now", developed for AXA, aims to inform BBC.com readers about people and initiatives that are helping to build a safer world.
Protection Now is available on mobile phones and tablets. It also has a dedicated Twitter account, ensuring that readers don't miss any news.
The magazine offers a positive vision of protection, focusing on inspiration. It is participatory, open and social in the way it presents information.
By virtue of its editorial approach, which includes publishing information at a variety of rhythms across multiple formats, readers can be assured of exhaustive coverage of the topic areas. Protection Now aims to become the reference in online magazines on the subject of protection.
Each day, the news feed allows readers to discover studies, new apps, connected objects or new local or international initiatives related to protection.
On a monthly basis, we introduce an expert who has realised a project related to protection with a video interview conducted in the field.
Over the course of the year you can also follow our live broadcast debates, which involve several experts who participate either on set, or via webcam.
To better understand the subject of debate, an animated illustration is published ahead of time, giving context to the subject in a fun and educational way.
Lastly, for an quick overview of all the global initiatives, you can view an interactive map or where each is taking place.
Do you believe in a safer world? Discover the initiatives being realised today and tomorrow that are making the world more secure world and changing the vision!